I define workflows, improve products, and turn complex systems into usable experiences.
From brand storytelling to product design, I create experiences that connect with people and move businesses forward.
Hotjar
Behaviour analytical tool to track users
Sarah Cannon Research Institute
Improved clinical trial workflows for 2,400+ users, increasing efficiency by 500% and saving 100+ hours monthly through system redesign and automation.
Audience Size
2400+ Users
Project Timeline
Ongoing
Sarah Cannon Research Institute
Improved clinical trial workflows for 2,400+ users, increasing efficiency by 500% and saving 100+ hours monthly through system redesign and automation.
Audience Size
2400+
Timeline
Ongoing
Ramsey Solutions Global Team
Led A/B testing strategy across funnels, improving lead-to-hire conversion by 30% and increasing close rates by 10% through data-driven decisions and cross-functional alignment.
Revenue Produced
$50M+
Project Timeline
3 Years
Ramsey Solutions Global Team
Led A/B testing strategy across funnels, improving lead-to-hire conversion by 30% and increasing close rates by 10% through data-driven decisions and cross-functional alignment.
Revenue Produced
$50M+
Timeline
3 Years
Columbia Metropolitan Airport
Led rebrand efforts for a large-scale public transportation system, collaborating with government stakeholders and regulatory bodies to deliver a cohesive and compliant visual identity.
Audience Size
1M+ Yearly
Project Timeline
6 Months
Columbia Metropolitan Airport
Led rebrand efforts for a large-scale public transportation system, collaborating with government stakeholders and regulatory bodies to deliver a cohesive and compliant visual identity.
Audience Size
1M+ Yearly
Timeline
6 Months
Discover Atlanta Social Campaigns
Developed campaign and digital experiences designed to align messaging with user intent and improve engagement across key audience segments.
Audience Gained
1 Million +
Project Timeline
12 Months
Discover Atlanta Social Campaigns
Developed campaign and digital experiences designed to align messaging with user intent and improve engagement across key audience segments.
Audience Size
1 Million+
Timeline
12 Months
Results-based designer with
10+ Years
10+ Years
10+ Years
10+ Years
10+ Years
of experience
driving engagment
driving engagment
driving engagment
driving engagment
driving engagment
across multiple industries.
Background includes
global marketing initiatives
global marketing initiatives
global marketing initiatives
global marketing initiatives
global marketing initiatives
bringing in $50M in revenue,
building brand engagement,
and making startups to profitable.
Currently head-down
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
at SCRI.
Results-based designer with
10+ Years
10+ Years
10+ Years
10+ Years
10+ Years
of experience
driving engagment
driving engagment
driving engagment
driving engagment
driving engagment
across multiple industries.
Background includes
global marketing initiatives
global marketing initiatives
global marketing initiatives
global marketing initiatives
global marketing initiatives
bringing in $50M in revenue,
building brand engagement,
and making startups to profitable.
Currently head-down
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
at SCRI.
Results-based designer with
10+ Years
10+ Years
10+ Years
10+ Years
10+ Years
of experience
driving engagment
driving engagment
driving engagment
driving engagment
driving engagment
across multiple industries.
Background includes
global marketing initiatives
global marketing initiatives
global marketing initiatives
global marketing initiatives
global marketing initiatives
bringing in $50M in revenue,
building brand engagement,
and making startups to profitable.
Currently head-down
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
designing intuitive user experiences
at SCRI.
Skills
Workflow Design
Workflow Design
Process Improvement
Process Improvement
Product Design
Product Design
Agile Workflows
Agile Workflows
AI-Agents
AI-Agents
A/B Testing
A/B Testing
UI Design
UI Design
Behavioral Analysis
Behavioral Analysis
Interaction Design
Interaction Design
Design Systems
Design Systems
Usability Testing
Usability Testing
Product Design
Product Design
Leadership
Leadership
Mentoring
Mentoring
Agile Workflows
Agile Workflows
+ More
+ More
+ More
What I Do
I design digital products, campaigns, and brands that work—on time, on budget, and aligned with business and user goals.
Product & UI/UX
What I Do
I design digital products, campaigns, and brands that work—on time, on budget, and aligned with business and user goals.
Product & UI/UX
What I Do
I design digital products, campaigns, and brands that work—on time, on budget, and aligned with business and user goals.
Product & UI/UX
Experience
Sr. UI/UX Designer
Sr. UI/UX Designer
Sarah Canon Research Institute
Sarah Canon Research Institute
2024 - Current
2024 - Current
Senior Designer - Global
Senior Designer - Global
Ramsey Solutions
Ramsey Solutions
2020 - April 2024
2020 - April 2024
Senior Brand Designer
Senior Brand Designer
Sparkloft Media
Sparkloft Media
2019 - 2020
2019 - 2020
Contract Brand Manager
Contract Brand Manager
Gravy Solutions
Gravy Solutions
2019
2019
Visual Designer
Visual Designer
AnswerRocket
AnswerRocket
2018 - 2019
2018 - 2019
Lead Designer
Lead Designer
Leadercast
Leadercast
2015 - 2018
2015 - 2018